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Although a virtual university campus tour cannot simply replace the unprecedented benefits of having a physical interaction with a university or college, yet it can serve as a vital student recruitment tool, especially for international students who find it hard to manage time and resources to visit every campus before admission.

Owing to the rising popularity of the internet, an increasing number of prospective students are taking to the net to find out whether or not a university is worth applying to. A recent study conducted by Cappex showed that virtual tours are the most effective means to initially evaluate a university campus. In fact, 36 percent of the students said that they would “really like” to take a virtual tour of the campus whereas 30 percent called it a “must-have” feature of all university websites.

Although visiting a university campus in person is extremely beneficial yet the cost of travel prevents most of the students to limit their campus visits to just a few colleges. But for a student who is exploring close to 20 college websites, taking auniversity virtual tourcan help him shortlist only a few handful of colleges that he can physically visit. The cost of physical visits is indubitably higher for international students who are barely able to visit any college campus before making a final decision. Thus, virtual tours are especially advantageous for such students who can at least get a feel of the campus and see what it is like before getting enrolled.

Virtual tours are more like initial screening tests that are conducted by prospects before they begin with a more detailed investigation. Such tours can be conducted sitting in the comfort of your own home and can be repeated multiple times for students who seek a reminder about specific features. The virtual tours that are being created nowadays are often accentuated with information that further enhances the experience of the prospects and offers a deeper understanding of the place. These tours are the ideal way to lay focus on the best features of a university while demonstrating the essence of campus life.

If you are convinced, you must invest in creating a virtual university campus tour to attract more prospective students. Nowadays, a wide variety of video presentations, slideshows, and even PDFs have been labeled as virtual tours and floated into the market. It is important to understand that today’s youth is quite well-informed and thus, they will only be attracted by sophisticated, well-designed, informative and mobile-accessible virtual tours that give them a good sense of the place. After all, they will be spending their next two to four years of their lives on that campus. So, look for a reliable agency with considerable experience and talent to create a virtual tour.